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Project overview

Conference Compass is a pioneer in developing interactive applications for conferences and events. Founded in 2010, it is the trusted supplier of the world's largest associations, PCO's and meeting planners all over the world.

Conference Compass has partnered with MCRO to reimagine the way events are delivered and handled, be they live or virtual.

Together we set out to find a seamless solution that would scale and adapt to an ever-changing world. We helped them shift from live events to virtual and hybrid ones, constantly adapting and responding to the needs of the community.

Integrated video streams, recordings, and interactive networking tools are just a few of the many features we integrated to make virtual events come to life.

Key results

50%+
Revenue Growth
20%
Cost Reduction
40%
Customer Acquisition
70%
Lead Velocity Increase

Challenge

1. Develop fully customizable mobile solutions that support continuous delivery and integration between different platforms.

2. Make a prompt transition from live events to virtual and hybrid ones in response to 2020 events; we moved fast to respond to the ever-changing needs of the industry and to implement features that would allow the community to reconnect virtually.

Solution

1. We've implemented a highly customizable white label app using React Native. We pushed the limits of Fastlane, CircleCI, and shell scripts so the process of building and deploying the app is automated, fast, and with minimal cost of maintenance.

2. We helped develop a seamless solution to migrate to virtual by expanding the mobile platform into a Virtual Event Platform:
  • Integrated live streaming and recordings
  • Implemented interaction features such as session chatting, live polling, and QA sessions
  • Implemented evaluation forms and real-time analytics
  • Developed a user-friendly web app for event programs, making it possible for users to access the event app from any device

Technology stack

JavaScript
React
React Native
API
REST
Cross Platform
Ruby
Fastlane
CircleCI
Shell script
Automated Delivery
OneSignal
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